The “Stripe Tax” on Small Websites
If you run a small blog, a hobby site, or a niche e-commerce store, setting up a full payment gateway is overkill. You have to register a business, deal with API keys, and worst of all, pay 2.9% + 30¢ on every single transaction. For high-ticket items or low-margin goods, these fees destroy your profit.
The Embeddable “Direct Pay” Widget
Paycilo offers a lightweight alternative: The Direct Bank Transfer Widget. You generate a simple snippet of HTML code from your dashboard and paste it into your WordPress, Wix, or Squarespace site.
When a customer clicks “Pay with Bank,” a beautiful, branded modal pops up. It displays your bank details or crypto wallet address. The customer makes the transfer via their own banking app, and you receive 100% of the funds.
Why “Manual Checkout” is Growing
Surprisingly, many customers prefer manual bank transfers for large purchases (over $500) because they trust their bank app more than entering credit card details into a small, unknown website. By offering a “Direct Transfer” option via Paycilo, you tap into this trust and avoid the “abandoned cart” issue caused by credit card declines.
Technical Simplicity
You don’t need to be a developer. If you can copy-paste text, you can install Paycilo. It works on any platform that accepts custom HTML/JS, making it the most universal checkout button on the web.